UK Software & AI House
We build the software and AI your competitors are only talking about.
Automation, analytics, and AI — built for your business, in production in weeks. And when you need the strategy before the software, we sit on boards and advise on where AI actually pays back.
50+ projects delivered. Our own AI product in market. Trusted by boards and operations teams across telecoms, property, contact centres, and BPO.
Four problems we solve every week.
If any of these sound familiar, we've probably built the fix before.
Automation
The problem: Your team copies data between systems, chases follow-ups manually, and builds reports that take all Friday afternoon.
What we build: We build integrations, pipelines, and internal tools that run themselves — typically saving 15–30 hours per week.
Analytics
The problem: Your data lives in six places. Nobody trusts the numbers. Decisions get made on gut feel because pulling the real data takes too long.
What we build: We build real-time dashboards that update automatically. Your team opens them daily because they're actually useful.
AI
The problem: You know AI could help but every conversation ends with a £100k proof-of-concept that might not work.
What we build: We build targeted AI tools — call analysis, document processing, internal assistants — scoped and priced before we start.
Advisory
The problem: Your board is making AI decisions on vendor promises and analyst reports — with nobody in the room who has shipped it.
What we build: We sit on boards and advise on AI strategy and implementation — grounded in systems we've actually built and run.
"We've worked with Proserv for six months and they've replaced numerous time-consuming manual tasks with automated processes. Significant cost savings, and our team now focuses on strategic work."
We built a product. It became its own company.
We spotted a gap in contact centres: the industry standard is to QA just 3% of calls. So we built Callytics — AI-powered call analysis that covers 100% of calls, every one.
It's now a standalone product with its own customers. We're not just developers — we're business owners who build software we'd pay for ourselves.
callytics/pipeline
async def analyse_call(call_id: str):
audio = await storage.fetch(call_id)
transcript = await whisper.transcribe(audio)
scores = await asyncio.gather(
sentiment.score(transcript),
compliance.check(transcript),
quality.evaluate(transcript),
)
await db.calls.update(
call_id,
status="complete",
scores=scores,
)The problems were real. So are the numbers.
Every project below started with an SME owner saying "there must be a better way." There was.
Deals rekeyed between systems, commissions reconciled by hand, reporting lagging the business.
Custom operations suite running the brokerage end to end — quoting to commissions
Documents, deadlines, and creditor correspondence handled manually, under protocol.
Case lifecycle automation built to respect the insolvency protocol at every step
Back-office processes and reporting hadn't kept up with the growth of the business.
Integrations, automated workflows, and live analytics as their ongoing engineering team
Sales, production, and delivery spread across a dozen disconnected tools.
One custom platform running the operation from order to production to doorstep
Built for founders who've been burned before.
No six-month discovery phase. No surprise invoices. No lock-in after go-live.
You know the price before we start
Every project begins with a scoping document and a fixed quote. If the scope changes, we tell you before the cost does. No timesheets, no "we'll see how it goes."
You see working software every two weeks
Not a slide deck. Not a staging link you need to squint at. Working software, deployed, that you can click through and give feedback on.
You choose what happens after launch
We can host, maintain, and support the software long-term — or hand everything over to your internal team with full documentation and training. Your call, not ours.
We use whatever solves the problem.
We're not wedded to a stack. We pick the right tools for your problem, your team, and your budget — not whatever's trending on Hacker News.
Full-stack, end to end
Backend, frontend, databases, infrastructure, AI — we handle the lot. One team, no subcontractors, no gaps.
Works with what you already have
We integrate with your existing systems — CRMs, ERPs, spreadsheets, APIs, legacy databases. We don't ask you to rip and replace.
Built to last, not to impress
Simple, maintainable code that your team (or ours) can support long-term. No over-engineering, no vendor lock-in.
Still here? Let's talk.
Tell us what's eating your team's time. We'll tell you what we'd build, how long it'd take, and what it'd cost. No commitment, no sales call — just a straight answer.
Typical response time: under 24 hours. Projects start from £3,000.