Two engineers who got tired of watching businesses waste money.
Proserv started because we kept seeing the same thing: businesses paying for tools they didn't need, hiring agencies that couldn't ship, and running operations on spreadsheets and manual effort. We knew we could build something better — so we did.
James Anderson
Over a decade helping businesses lower costs and grow revenue through operational excellence and automation. From insolvency practices to customer service teams — James has seen how the right technology and processes can dramatically improve margins while enhancing service quality.
Based in Manchester.
LinkedIn →Damon Smith
Damon is the engineering backbone of Proserv. A senior full-stack developer with deep expertise across Python, TypeScript, and cloud infrastructure — he's the one turning client problems into production systems.
He architects and builds the automation pipelines, data platforms, and AI systems that Proserv delivers — including Callytics, the AI-powered call analytics product they built from the ground up. If it ships, Damon built it or reviewed the code.
LinkedIn →We started Proserv because we'd seen too many businesses get burned. An agency charges £30k for a website that doesn't convert. A CRM consultant sets up HubSpot and disappears. A "digital transformation" project runs for six months and delivers a slide deck.
We wanted to be the opposite of that. Fixed scope. Honest pricing. Working software every two weeks. When the project's done, we can host and maintain it for you — or hand everything over to your internal team. No lock-in either way.
We also build our own products. Callytics — AI-powered call analytics for contact centres — is ours from the ground up. We spotted the gap, built the product, and grew it into its own company. We're not just developers; we're business owners who understand margins, payback, and what software actually needs to do to be worth paying for.
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Want to work with us?
Tell us what's eating your team's time. We'll tell you what we'd build and what it'd cost.

